Why is Trading So Challenging?

"Buy low, sell high." At first glance, trading seems simple enough, so what makes it so difficult?

The real challenge lies in a less-discussed concept known as the amygdala hijack. Trading and money touch a primal part of our brain—the amygdala, often called the "reptilian brain." This area triggers strong emotional responses like fear and pleasure, instincts tied to survival. Winning a trade often leads to euphoria and dreams of wealth, while losing can cause pain, regret, and frustration, sometimes resulting in impulsive, revenge-driven trades.

From an outside perspective, it's easy to suggest strategies or point out mistakes, similar to how we might shout advice at players during a game. But once you're actively involved in a trade, that detached, objective view disappears, replaced by raw survival instincts. Suddenly, all your focus narrows to how close or far the market is from your entry point. This shift in perspective makes it incredibly difficult to view the market clearly when you have something at stake.

To succeed in trading, one needs self-awareness and emotional intelligence above all else. Contrary to popular belief, excelling at math isn't a requirement for trading. The key is recognizing patterns in the market, which is relatively straightforward. The real difficulty lies in managing your emotions. Interestingly, the goal isn’t to suppress or ignore your emotions entirely.

Saying “don’t feel fear” is like telling someone not to be scared while watching a horror movie or not to be excited during an action-packed scene. Instead, you must first understand the emotions that will arise and mentally prepare yourself for when they do. Once you’re aware of what’s happening, you can handle these emotions effectively. This takes practice and dedication.

Most of trading involves detaching from the emotions that surface as you observe the market’s ups and downs. It’s about gradually realizing that these feelings—whether it’s fear of loss (tied to survival) or hope for gain (tied to security)—don't actually determine what's happening in the market.

Experienced traders, whether professionals, retail traders, or anyone who has succeeded over time, often describe making money as a routine process—mechanical, even boring. That's because they’ve learned to neutralize the intense emotional highs and lows triggered by their amygdala.

If a trader doesn’t recognize this primal emotional response, no amount of strategy or education will lead to long-term success. Many traders fail not because they lack intelligence or capability, but because they haven’t identified the real source of their mistakes or learned how to address them.

The amygdala hijack is deeply embedded in our biology, making it tough to overcome—but it’s not impossible. For those willing to take a deep dive into self-awareness, this journey offers not only financial rewards but personal growth as well. Over time, you’ll find yourself less swayed by the emotional ti# of fear and hope that affect so many.

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