In the past few years, social narratives have repeatedly emerged in the Web3 world: from Lens, CyberConnect, to various recent experiments of 'on-chain friend circles', almost every wave of trends has been filled with high hopes. But the reality is: poor user experience, excessive interaction delay, and high on-chain storage costs have kept DeSoc (decentralized social) within a small circle.
I believe that Somnia is one of the few chains with the opportunity to turn DeSoc into a 'real social experience'. The reason is straightforward: its underlying technology is specifically optimized for high concurrency and low latency, and social interaction is the most typical 'high event density' application scenario.
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1. Why decentralized social interaction has not scaled
The ideal of decentralized social interaction is grand: data sovereignty belongs to users, platforms cannot arbitrarily ban accounts, content can be freely migrated, and users can interact directly through encrypted identities. However, in reality, there are always several fatal problems:
• Interaction delays are too high: Posting, liking, and commenting often require waiting a few seconds or even longer, severely damaging the user experience.
• On-chain storage costs are too high: If every like or follow needs to be recorded on-chain, the costs can be very expensive.
• Lack of real-time interaction capability: The core of social interaction is immediacy, while the confirmation speed of traditional blockchains is far from sufficient.
• Lack of scalable application: There is not enough user and developer motivation to drive ecological prosperity.
Therefore, past decentralized social applications often remained small-scale experiments, failing to form genuine user migration.
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