Attention: Why are $152.9 billion ready to be deposited on Binance?
Recent discussions around the #CoinGlass Q1 report highlight that Binance holds 73.5% of the total industry custody assets. While security, trust, and liquidity are often cited, one key factor is often overlooked: yield.
Funds on #Binance generate interest. In 2025, Binance distributed around $3 billion in user rewards, including:
Alpha 2.0: $782 million
Binance Earn: $1.2 billion (Simple Earn, Advanced Earn, On-Chain Yields, stablecoin products)
#BNB Rewards: $1.01 billion (Launchpool, Hodler Airdrop, Megadrop)

BNB
609.06
+0.35%
Assuming the full $152.9 billion participates in yield products, the implied APY is roughly 2%. Excluding institutional custody and special funds, the real APY for users is likely higher.