📉🇺🇸 Trump Family's Crypto Empire Collapses and Suffers Huge Losses According to Bloomberg, the cryptocurrency business linked to the Trump family has suffered a billion-dollar drop since October, with losses exceeding $1 billion. Shares of the "memecoins," named after the president and his wife, Melania, have fallen approximately 90% and 99%, respectively, from their all-time highs last January. The collapse is particularly affecting retail investors, who are bearing the brunt of the losses.