Yield Guild Games (YGG) is a decentralized autonomous organization (DAO) focused on blockchain-based gaming and the growing play-to-earn (P2E) ecosystem. Founded in 2020, YGG brings together players, investors, and game developers to build a global network of gamers who can earn real economic rewards through digital assets. The core idea behind YGG is to acquire in-game NFTs—such as characters, items, or virtual land—and lend them to players who may not otherwise have the resources to participate. These “scholarships” lower the barrier to entry and allow players to share in the rewards they generate through gameplay.
YGG operates through a community-driven structure in which token holders influence key decisions, including which games to support and how assets are allocated. Its native token, YGG, is used for governance and provides access to various parts of the ecosystem. The guild is especially known for pioneering the concept of subDAOs—smaller, game-specific communities within the broader network that manage their own assets, strategies, and player groups. This structure enables decentralized growth while maintaining coordination across the guild.
Beyond earning opportunities, YGG emphasizes education, community building, and long-term sustainability in Web3 gaming. It collaborates with game studios, invests in early-stage gaming projects, and supports esports initiatives. While the broader P2E market has faced volatility, YGG continues to evolve by focusing on more sustainable game models, digital identity, and metaverse participation. By combining community governance with innovative asset-sharing mechanisms, Yield Guild Games remains one of the most influential organizations shaping the future of blockchain gaming.
