The "Allow List" Trap: 🔒

Even if your Pixel code is active, Facebook might block the data if your domain isn't authorized.

Go to: Events Manager > Settings > Traffic Permissions. Add your Shopify domain to the 'Allow List' immediately!Is your Facebook Pixel lying to you? 🤥

I just spent hours troubleshooting why my Shopify sales weren't showing up in Ads Manager. Here’s a quick thread on how I fixed it so you don't lose money. 🧵👇Don't trust, Verify: ✅

Never launch an ad without a manual test. Use the 'Test Events' tool in Meta. Place a real Cash on Delivery (COD) order and wait for that 'Purchase' event to turn green. If it’s not there, your ads won't optimize.The "Allow List" Trap: 🔒

Even if your Pixel code is active, Facebook might block the data if your domain isn't authorized.

Go to: Events Manager > Settings > Traffic Permissions. Add your Shopify domain to the 'Allow List' immediately!Don't trust, Verify: ✅

Never launch an ad without a manual test. Use the 'Test Events' tool in Meta. Place a real Cash on Delivery (COD) order and wait for that 'Purchase' event to turn green. If it’s not there, your ads won't optimize.Tracking is the difference between a gambling habit and a real business. 📈

I’m Muhammad Zaid, and I’m documenting my journey to scaling e-commerce stores. Follow along for more technical fixes! 🚀 #Ecommerce #MetaAds #BuildingInPublic