$BTC Polymarket Isn’t Just Growing — Users Are Actually Staying 📈
A fresh retention update shows Polymarket is outperforming more than 85% of crypto protocols when it comes to user retention — and that’s a big deal.
Most crypto apps can attract users during hype phases. Very few can keep them.
The data reveals that wallets interacting with Polymarket are far more likely to remain active months after their first transaction, especially compared to earlier cycles. Retention curves in 2025 clearly sit above those from 2020–2022 and 2023–2024, signaling a real shift in product-market fit.
This means Polymarket isn’t just benefiting from temporary narratives or event-driven spikes. Users are coming back, placing more bets, and staying engaged — a rare signal of sticky demand in crypto.
In an ecosystem where attention is fleeting, retention is the real moat.
And Polymarket is quietly building one.
The question now: is this just the beginning of prediction markets going mainstream? 👀
