Swiss watch exports fell 7.3% year-on-year to 2.247 billion Swiss francs (CHF) in November, according to data released by the Federation of the Swiss Watch Industry on Thursday.
Wristwatches, which make up the majority of exports, decreased by 7.5% to CHF 2.148 billion compared to the same month last year.
The U.S. market recorded the sharpest decline, plummeting 52.3% to CHF 201.1 million. This dramatic decline in the American market contrasted with growth in several other regions.
The United Kingdom saw an increase of 7.9% to CHF 183 million, while Hong Kong rose 3.1% to CHF 176.6 million. Singapore also showed positive momentum with a gain of 4.9% to CHF 156.6 million.
Japan experienced a decline of 4.1% to CHF 164.7 million, while exports to China fell by 3.2% to CHF 146.7 million.
The November figures highlight the uneven performance in global markets for Swiss watches, with the decline in the U.S. standing out as particularly significant among the main export destinations.
