Infrastructure construction period
The current Web3 industry is still in its early stages, with multiple public chains choosing to focus on infrastructure rather than specific applications. These infrastructure projects have high technical risks and fierce competition (the 'public chain wars'), with continuous technological innovations and an endless stream of competing products emerging like bamboo shoots after a rain... resulting in a significant variance in success or failure and high investment risks.
However, against such a not-so-optimistic backdrop, Sui centers around a unique object model-based Move smart contract with high speed and low gas fees, integrating Web2 and Web3 while balancing security and compliance. It has created a complete tech stack with extremely powerful technical capabilities, providing smooth infinite possibilities for the future explosion of the crypto industry and traditional tech companies' integration from all aspects, including encryption, storage, verifiable computing, convenient login, and liquidity!
In just a few years, the explosive growth in the number of developers and being ranked fourth on the list of the most popular blockchain ecosystems predicted for 2025 is the best proof.
JacksonProtocol, a fair decentralized on-chain game protocol built on Sui, is also innovating through its efforts to redefine interactive entertainment:
Players: Participate in the game, ensuring verifiable fairness and transparency.
Liquidity Providers (LP): The unified counterparty for all games on the platform, providing assets to support game operations and sharing potential income 100%.
Contributors: Support platform development through community building, content creation, or technical contributions.
Breaking the false prosperity created by 'haircut parties'
The price fluctuations of many current projects' tokens are highly correlated with social media popularity, celebrity endorsements, and macro liquidity, often disconnected from user growth, revenue, or technological progress. This creates immense speculative space! Correspondingly, project parties often intentionally or unintentionally 'cater' to this speculative opportunity to make their projects more 'discoverable', achieving a 'mutual pursuit' of success. The results are also obvious; many projects' attractive data is merely a false prosperity created by 'haircut parties', and reaching TGE is already a huge success.
To break this disguise, projects need to be patient and settle down, and this value discovery process, which is ignored by many and submerged by current trends, can help filter out 'short-term profit seekers' and retain truly loyal users who understand the project's shining points.
In this on-chain ecosystem where users can switch assets and identities conveniently and at almost zero cost, having a group of highly loyal users can instead motivate the project to continue development and operation, avoiding the need to attract users through high incentives (token emissions) which ultimately leads to an unsustainable 'subsidy war'.
On December 4, 2025, three days after the TGE, JacksonProtocol publicly responded to the issue of listing on centralized exchanges:
It clearly states that rather than investing resources in a fleeting 'listing fever', it prefers to return them to users, support community building, and improve product experience. The dual condition attribution mechanism of 'time × price', combined with the actual business performance demonstrated even in the current Beta 2.0 stage, proves the value of its core business model and its determination and confidence to focus time, energy, and resources on product development and long-term value creation!
Now, more than half a month has passed since the 12.1 TGE, and after a return to rationality, the trading of $JACKSON still has a profit of 2 to 3 times compared to the initial price most people could buy at, without collapsing. This once again proves that JacksonProtocol is by no means a speculative project that can only bring limited short-term value through false prosperity.
Regulatory uncertainty and compliance risks
The global regulatory attitude, the safety of on-chain ecosystems, and other 'uncertainties' hinder traditional large capital and mature enterprises. Moreover, it is a deadly 'unknown risk' for value investors seeking long-term stable development!
JacksonProtocol has made thorough preparations in this regard, first by obtaining the Anjouan iGaming License, becoming the first game protocol platform in the Sui ecosystem to obtain an iGaming license, fully compliant and regulated:
Player Protection
Anti-Money Laundering (AML) Compliance
Fair Games and Transparency
Fund Security Management
Secondly, Jackson.io continuously monitors the ecosystem, preventing security threats to the community, regularly undergoes third-party security audits, and shares audit results and remediation plans in a transparent and timely manner.
Undoubtedly, each and every one of these incidents proves the project's safety and compliance, and it only lacks the right timing to achieve scalability and mainstream adoption!
Attracting real users and generating real income
Some DeFi protocols can indeed generate stable fee income, but they are greatly influenced by market cycles. To cope with this as much as possible, some projects' tokens are strongly tied to protocol income through buyback and burn, dividends, etc., in hopes of withstanding multiple market cycles, making their value base more solid. Indeed, this is a good solution, but the users it targets are still within this small on-chain circle, making it difficult to expand.
Web2 traffic represents hundreds of millions or even billions of mature internet users, attracting them is the only way to mainstream markets. Only with such a massive user scale can those claiming to 'change the world' DApps possibly transform from 'castles in the air' to reality.
JacksonProtocol has put significant effort into lowering the entry barriers, requiring no KYC, email registration, multi-chain stablecoin deposits, and offering an experience close to Web2 speed with the support of Sui... If Sui is the representative of the new generation of blockchains, then Jackson.io will be the protocol platform most likely to attract and retain real users in the current project ecosystem.
In addition, unlike the highly financialized and extremely complex DeFi under the Sui ecosystem, JacksonProtocol is taking a novel path:
Not profiting from game results and only charging a small service fee, eliminating 'information asymmetry and conflicts of interest'.
As a decentralized technology platform and financial matchmaking service provider, it facilitates games between players and liquidity providers (LP), ensuring fairness and neutrality.
Returning games to their essence, without complex concepts, no longer an accessory to finance, allowing everyone to experience the joy and thrill of game design from the beginning.
......
'Play, earn, and play again!' is no longer just a slogan; Jackson.io is gradually turning it into reality!
JacksonLP, as the unified counterparty for all games, will share 100% of the potential profits from game results. The launch of sports projects like football in Q4 2025 has led to a surge in platform liquidity, while Jackson.io remains true to its original intention and has not profited from game results, resulting in an incredibly high yield for JacksonLP in this quarter! This phenomenon proves that as the platform develops, it has the ability to attract real users and generate real income!
The tremendous success of Beta 2.0 has not made the team complacent; JacksonProtocol is about to bring RWA and TCG and other strategy-based interactive content, providing users with rich interactive experiences while fully showcasing its flexibility and scalability in different fields! This marks Jackson.io's transition from a single application type to a broader decentralized application ecosystem!
The JacksonLP share for Q1 2026 is now open for purchase. Perhaps it won't be long before the platform proves whether its liquidity surge and high yield due to the addition of game content is just 'a blind cat finding a dead mouse' or a true reflection of value!
Combining with traditional industries
Jackson Sharkz NFT is a virtual collectible that the team released six months ago, but they have not slacked off. In this short span of months, they have built a dedicated brand culture—Shark Hub—around it!
First, there were promotional events based on trend culture held in Japan's trendy Harajuku and Hong Kong's K11 MUSEA, followed by the recently concluded collaboration event with SH4KE in Shanghai, and in the future, more different activities will be held in more cities. Shark Hub has always been on the road and never stopped!
Value Investment: Transitioning from 'financial speculation experiment' to 'value creation engine'
JacksonProtocol, backed by SSSSSSSSSS Capital headquartered in Tokyo, raised $10 million, aiming to create a global GameFi ecosystem characterized by fairness, transparency, rewarding participation, and strong community governance. Its mission is to empower users, allowing players, liquidity providers, and contributors to transition from passive participants to active stakeholders, thus shaping the ecosystem and sharing its development!
There is reason to believe that every step taken by Jackson.io is constructing a part of the 'engine', waiting for the final assembly to create value!
