Changpeng Zhao, founder of Binance, believes holding Bitcoin is the best investment strategy.

He advocates for long-term conviction to navigate crypto market cycles. This approach helps investors avoid emotional decisions and unnecessary risk.

Holding Bitcoin allows investors to benefit from its scarcity, growing adoption, and increasing institutional interest. This reinforces its potential as a long-term store of value.

Patience and discipline are key to success in the crypto space, often outperforming short-term speculation. This aligns with a core industry belief.