He Yi just said the quiet part out loud about memecoins.
At the BNB Chain event, she made it very clear:
“99.9% of memecoins will go to zero.”
That’s not marketing. That’s a reality check.
What she’s pushing back against is the mindset most people have right now — chasing coins just because they’re trending, or worse, assuming that anything linked to Binance or her name will eventually get listed and make money.
That’s where most people get trapped.
She also pointed out something important:
BNB Chain is just infrastructure.
Just like Ethereum doesn’t guarantee quality projects, BNB Chain doesn’t guarantee profits either.
The deeper message here is simple:
people are confusing attention with value.
A coin getting hype, mentions, or short-term traction doesn’t mean it has any real staying power. And when you build your strategy around that, you’re basically relying on someone else to exit after you.
If you’re trading memecoins, at least be honest about what you’re doing.
This is not investing. This is risk-taking in its rawest form.
Most people won’t accept that.
That’s why most people end up holding bags.
#BNBChain #Memecoins #Crypto #Binance $BNB