BITCOIN: TOWARDS A NEW ACCEPTANCE ADVENTURE

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Despite its increasing popularity, Bitcoin still remains a niche asset on a global scale. Less than 4% of the global population owns Bitcoin, with a notable 10.7% ownership in North America (Reuters, 2025). This situation is associated with advanced infrastructure, institutional support, and high digital literacy.

Among the main reasons for the slow rise of Bitcoin's global adoption are high volatility, uncertain regulations, and insufficient understanding of the technology. Many investors view Bitcoin not as a means of payment but as a speculative asset. However, the increasing interest from businesses and governments indicates that Bitcoin may transition from an experimental phase to the mainstream (Chainalysis, 2024). Additionally, various analysis reports reveal the impact of Bitcoin's speculative nature and volatility on investors (Investors.com, 2024).