Who is Yi He
Yi He is a prominent Chinese executive in the world of cryptocurrencies and co-founder of Binance, one of the largest cryptocurrency exchange platforms in the world. Born in 1986 in a rural area of Sichuan, China, Yi He demonstrated outstanding academic performance from an early age and obtained a national certificate in psychological counseling.
Professional Journey
- Joined OKCoin in 2014 as Vice President and Marketing Director, where she recruited engineer Changpeng Zhao for the company.
- In 2017, co-founded Binance alongside Changpeng Zhao and served as the marketing director of the platform.
- In August 2022, she took on the role of Director of Binance Labs, the venture capital arm and family office of Binance.
- Recently, she was appointed co-CEO of Binance, sharing the position with Richard Teng, who was named CEO in November 2023 after Changpeng Zhao resigned.
Achievements and Recognitions
- Played a key role in the fundraising strategy that increased Binance's valuation to over 3 billion dollars.
- Has been instrumental in Binance's global expansion and has driven the adoption of the cryptocurrency ecosystem.
- Is known for her innovative and user-centered approach, which has been fundamental in shaping Binance's vision and culture. #YiHeBinance #YiHe
Thanks to @Yi He

