Johny Srouji, senior vice president of hardware technologies at Apple, is considering leaving the company, Bloomberg reports citing informed sources. His possible departure could exacerbate the wave of key employee losses that the tech giant is experiencing due to issues with artificial intelligence development.
Johnny Srudji
Head of chip development
Srudji leads the team responsible for how Apple devices look and work. Under his leadership, the company developed its own processors, which have become one of the brand's main assets. If he leaves, it could seriously affect the company's hardware development plans.
Apple has faced a mass exodus of top executives in recent weeks and months. The company lost its long-time Chief Operating Officer, the head of the artificial intelligence division, and more than a dozen other senior executives. Competitors are poaching talented specialists by offering them salaries in the millions of dollars.
Lagging behind in AI
The technology corporation finds it difficult to maintain competitiveness in the field of artificial intelligence. The company is lagging behind competitors in creating consumer-friendly AI features and updating its voice assistant Siri.
To cope with personnel losses, Apple has made personnel rearrangements and changes in its corporate structure. The company is trying to adapt to new challenges in the tech market, where artificial intelligence is becoming a key area of development.
Betting on AI development
In recent discussions with the company's management, Apple CEO Tim Cook emphasized the importance of focusing efforts on the strategy for developing artificial intelligence. The company is developing its own AI models and establishing partnerships with other technology companies.
Srudji's departure could be particularly painful for Apple, given his key role in hardware development. His team created processors that allowed the company to rely less on external suppliers and improve device performance.
Personnel changes are occurring at a time when the technology industry is experiencing rapid development in the field of artificial intelligence. Companies are actively investing in AI technologies and competing for the best specialists in this area.
