On December 8, according to Trends News monitoring, Trump posted on Truth Social the day before, fiercely criticizing the judicial predicament faced by college sports (NCAA): a ruling by a judge with no knowledge or experience led to NCAA and sports leagues conceding, and Trump claimed this would bring "BIG trouble." Since the "$" symbol typically represents tradable asset codes on social media platforms, the community speculated that Trump might release another meme coin.

According to updates across platforms, the token that gained the most consensus following Trump's post was BIG, created on the Solana network through the Bonk platform, approximately 10 seconds after his post. As of the time of writing, this token has a total of 5,148 holders, with a peak market cap reaching $5.3 million, which has now retraced to $360,000.