Introduction
An estimated of 100$ billions are lost annually due bots, fraud and irrelevant traffic.
XION solves these challenges that are faced by Major Brands through three main capabilities
1. Abstraction
2. Trust
3. Fraud countermeasures
Advertisment 📢
Capital losses in digital ad fraud are expected to reach 140$ billion this year as compared to 84$ billion last year.
Bots now make up 47% of internet traffic. And 1 in 5 ads are lost to a bot. In other words, if 90$ are spent on advertisement, 30$ are wasted.
Ads that are meant for human, are watched by bots or irrelevant person
Solution:
EarnOS is built on XION, allows brands to use paid ads only to their targeted audience through App attestations and zkTLS
It proves data to brands without disclosing the underlying information
EarnOS is already working with 100+ Global brands like Uber, Amazon, Lego with over 68M interactions and 5M+ verified users
Recruitment Agencies 💼
Have you ever lied in your resume?🤔
When you apply for a job, you provide all the correct info?
Data suggests that 70% of the applicants lie in their resume. And by 2028, 25% of the applicants will be fake.
Solution:
XION introduces Portable credentials to tackle this.
Portable credentials are records of a person that is stored onchain and cant be tampered.
Gaming 🎮
Gaming is 200$ billion industry with 3 Billion users with 50$ Billions generated in revenue annually.
You must have encountered someone using hacks, aimbots or unlimited life that ruins the game and ruins the vibe.
And sometimes you never actually play that game again. Data suggests that 29% players quite that game ,if not they are less likely to purchase in game goods.
Solution:
God’s Legacy, BlockX, Tilt are some XION ecosystem apps that are currently working on improving the user experience and eliminate bots and cheaters from entering the game