Most teams engage a market maker a few weeks before listing.

By then, the outcome is already set.

Valuation, supply, unlocks, exchange strategy, all defined.

And when issues appear post-TGE, they’re rarely execution problems.

They’re structural.

A token launch is not a milestone.

It’s the moment your asset becomes publicly traded.

From that point, it’s exposed to continuous price discovery, arbitrage, and fragmented liquidity.

Market making can optimise conditions.

It cannot fix poor design.

👉 The success of a token is determined before it starts trading.

If you’re approaching TGE, the real question isn’t who will make your market.

It’s whether your market is built to work.

📩 Align early.

#Crypto #Web3 #TokenLaunch #MarketStructure #MarketMaking