Noor221

Recently, Binance officially announced Binance Blockchain week Blockchain Week: HBinance Blockchain weekYi has been promoted to Co-CEO, Binance Blockchain week a dual-CEO structure with Richard Teng. At first glance, this sounds like a routine personnel adjustment, but if you look closer, it’s actually quite interesting—one is a product veteran who has been with the platform from the ground up, and the other is a hands-on expert in financial compliance.
There’s probably no need to introduce He Yi anymore, right? From co-founder to now, you could say she’s embedded user experience into the very core of the platform. Richard, on the other hand, is more skilled at dealing with regulators. In today’s environment, you really can’t get by without strong compliance capabilities.
The logic behind this move is actually pretty clear:
Product innovation can’t stop—users want practical tools, not flashy gimmicks
Compliance is a must—if you want to make it big and last, you can’t avoid regulation
Web3 infrastructure needs to keep up—slogans alone aren’t enough; you need real, on-the-ground solutions
Richard calls this “the natural evolution of our mission,” while He Yi responds with the goal of “building a bridge to financial freedom.” These sound like vague statements, but given the current state of the crypto market, they’re not just empty words.
To put it simply, the dual-CEO structure is all about balancing two things: maintaining an aggressive approach to product and innovation, while ensuring solid compliance and risk control. Whether they can actually reach their goal of a billion users remains to be seen, but at least they have a clear sense of direction.
Now, let’s see how they execute this combination strategy.