Opening the #RenderCon2026 keynote, @AriEmanuel and @JulesUrbach shared an engaging discussion centered around the evolving landscape of production. The duo highlighted two critical takeaways during their presentation.

For their first point, they explained that declining production expenses will naturally lead to a larger pool of creators generating a higher volume of content. Consequently, audiences can expect a much more competitive environment across interactive media, streaming platforms, and short-form formats.

Their second major insight focused on the reality that intellectual property now stands as the ultimate asset. Moving forward, the fundamental building blocks for the next era of the industry will depend entirely on managing, digitizing, and fully owning high-quality IP.