The rise of passive investing has reached a historic turning point that would have been hard to imagine just ten years ago.

The Vanguard S&P 500 ETF (VOO) has surpassed $1 trillion in assets under management (AUM), making it the first ETF ever to achieve this milestone.

The achievement comes after VOO attracted $69 billion in net inflows so far this year, the highest among all ETFs. This follows exceptionally strong inflows of $118 billion in 2024 and $138 billion in 2025.

For context, the iShares S&P 500 ETF (IVV) manages roughly $870 billion, while the SPDR S&P 500 ETF (SPY) oversees approximately $790 billion in assets.

One of VOO’s biggest advantages is its low cost. The fund charges an annual expense ratio of just 0.03%, compared with 0.095% for SPY. Even such a small difference in fees has had a significant impact on where institutional investors and model portfolios allocate their capital.

The trend is clear: passive investing continues to gain market share, with low-cost index funds increasingly dominating investor flows and asset growth.$ETH $BNB #BinanceSquareTalks #BinanceExplorers