#Disney has just dropped a $1 billion bet on #OpenAI , signing on as a major content collaborator. The deal lets Disney tap OpenAI’s tools—Sora, a short‑form generative video system, and ChatGPT—to roll out fresh features for Disney+ and other platforms.

What’s in the deal?

Content licensing: Disney will let OpenAI use its flagship characters—Mickey, Marvel, Star Wars—in Sora‑generated clips.

AI rollout: Employees will get ChatGPT, and Disney+ will integrate OpenAI APIs for upcoming products.

Responsible use: Both sides stress safe, rights‑respecting AI development.

The partnership underscores Disney’s push into #AI while keeping a sharp focus on protecting its IP and users.