🚨 iRobot Hits Chapter 11! 🤖💥
Shockwave in tech: iRobot, the maker of the iconic Roomba, has officially filed for bankruptcy in Delaware. Its stock plummeted 82% in pre-market trading on Dec 15, 2025, dropping from a $3.56B valuation in 2021 to just $140M today.
💡 The Deal:
Chinese firm Picea Robotics steps in to acquire 100% of iRobot, wiping out $260M+ in debt including:
🔹 $190M from a 2023 loan
🔹 $74M in unpaid manufacturing obligations
Court filings suggest the bankruptcy process will wrap up by Feb 2026.
📉 From MIT Innovators to Insolvency
Founded in 1990, iRobot became a household name with Roomba (2002). But rising competition from Chinese rivals like Ecovacs, hefty tariffs on Vietnamese imports (+$23M in 2025), and a failed Amazon $1.4B acquisition pushed the company into troubled waters.
🛠️ Business As Usual
Despite the filing:
🔹 Operations continue without disruption
🔹 Customer service, apps, and global partnerships remain active
🔹 Vendors & creditors to be repaid under the new plan
📊 2024 Snapshot
Revenue: ~$682M
U.S. Market Share: 42%
Japan Market Share: 65%
⚡ Takeaway: Even pioneers aren’t immune to global competition, trade wars, and deal failures. With Picea Robotics taking over, iRobot’s future is now in Chinese hands.
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