Today, Binance launched thousands of US stocks and ETF trading, allowing payments in cryptocurrency.
This means a huge influx of investors who traditionally focused on US stocks are now diving into the Binance ecosystem.
Unlike crypto natives, these users often come in with zero knowledge about Binance.
They need narratives or memes that are as simple and relatable as 'Pnut' to quickly form a clear initial impression of Binance.
Binance's long-public core values mainly include: user-centricity, hardcore execution, promoting monetary freedom, and emphasizing open collaboration, or 'co-building'.
The 'co-building' concept corresponds to the early official theme of BNB Chain, 'Build N Build', focusing on building together with the community.
As a large number of traditional investors flood in, the challenge is how to make these abstract values quickly understandable.
The unique value of 'co-building' lies in allowing ordinary community members to express and spread concepts like 'user-first' and 'monetary freedom' in relatable language, real-life examples, or internet memes.
This community-led simplification and diffusion mechanism aligns closely with how the Peanut meme efficiently spreads among regular internet users and shapes collective perception.
Objectively, during this phase of significant change in user demographics due to US stock products, leveraging the power of 'co-building' to involve more people in translating Binance's values into understandable public language may help new traditional investors quickly build a positive, concrete impression more than a single official output.
@CZ @Yi He @BNB Chain
This means a huge influx of investors who traditionally focused on US stocks are now diving into the Binance ecosystem.
Unlike crypto natives, these users often come in with zero knowledge about Binance.
They need narratives or memes that are as simple and relatable as 'Pnut' to quickly form a clear initial impression of Binance.
Binance's long-public core values mainly include: user-centricity, hardcore execution, promoting monetary freedom, and emphasizing open collaboration, or 'co-building'.
The 'co-building' concept corresponds to the early official theme of BNB Chain, 'Build N Build', focusing on building together with the community.
As a large number of traditional investors flood in, the challenge is how to make these abstract values quickly understandable.
The unique value of 'co-building' lies in allowing ordinary community members to express and spread concepts like 'user-first' and 'monetary freedom' in relatable language, real-life examples, or internet memes.
This community-led simplification and diffusion mechanism aligns closely with how the Peanut meme efficiently spreads among regular internet users and shapes collective perception.
Objectively, during this phase of significant change in user demographics due to US stock products, leveraging the power of 'co-building' to involve more people in translating Binance's values into understandable public language may help new traditional investors quickly build a positive, concrete impression more than a single official output.
@CZ @Yi He @BNB Chain