Xiaohongshu is rolling out some serious regulatory moves on financial certification accounts starting June 3. According to Odaily, they’re only gonna hand out financial certifications to institutions that hold the right licenses, and those account names better line up with the actual biz scope of the certified entity. They’re not playing around with misleading or false info to snag those certification marks.

In the past week, Xiaohongshu has shut down over 1,500 non-compliant financial accounts and is ramping up their verification game. The platform is set to run regular audits and will take action against any accounts that don’t make the cut.