Recently, Binance Alpha's airdrop calendar has been a 'feast of benefits' for Web3 enthusiasts - it not only provides ordinary users with the opportunity to participate in popular projects with a low threshold but also contains clever ideas for exploring new tracks.
First, let's look at the most eye-catching new action: the launch of the Midnight (NIGHT) token on December 9, which directly presents the 'early layout' window to users. It should be noted that the launch of new tokens is often a key node for capturing early value. Binance Alpha has chosen to launch at this time, equivalent to handing users a 'ticket to a potential track', allowing them to avoid waiting for project popularity to ferment before chasing high prices, significantly increasing the margin for error for early layouts.
Even more commendable is the design of the 'points exchange' model: 15 Alpha points can be exchanged for 375 POWER or 105 TAKE—this threshold is almost 'pressure-free participation' for users who have been actively involved in the Binance ecosystem for a long time, as it not only stimulates the ecological contributions accumulated by users but also lowers the cost for newcomers to try Web3 projects. After all, for many people, 'free + low threshold' is the best way to alleviate participation concerns. Binance Alpha's move has not only brought ordinary users closer to Web3 but also allowed quality projects to quickly reach more potential supporters.
However, there are a few practical suggestions for participating in such airdrops: First, prioritize attention to the project's own track logic—such as protocol projects like Power Protocol, where one must assess its supplementary value in the DeFi ecosystem; second, allocate points reasonably, avoiding blind all-in on a single project. Diversified participation can reduce risks and cover more potential tracks; third, keep up with the project's subsequent dynamics. Whether the tokens received from the airdrop have staking, ecological co-construction, and other gameplay often determines long-term value.
From the perspective of the entire industry, Binance Alpha's airdrop model is actually about 'Web3 inclusiveness': allowing more people to share in the industry's dividends as ecosystem participants without having to invest large amounts of capital. This approach of 'light participation, heavy ecology' can help quality projects with cold starts and also allow ordinary users to accumulate Web3 knowledge through low-cost trial and error—after all, for many newcomers, 'getting it first, then researching' is inherently the friendliest path to entering Web3.
