In the past week, the trend of $BEAT has already revealed many issues.
This is a project that has both a solid old IP foundation and has gradually stepped out of a stable trading structure. In the past 7 days, the overall performance has been strong, and after the market cap approached 1.5 billion USD, the price did not experience a drastic drop, but rather stabilized gradually within the correction range. The market does not seem to be driven by emotional chasing, but more like a process of adjusting chips and a continuous increase in trading volume.
Compared to the high FDV and faster unlocking rhythm design of MapleStory during the same period, Audiera's $BEAT is close to a low initial circulation, single-token structure, and has real user participation, making the overall chip distribution appear cleaner.
Why am I more willing to pay attention to Audiera?
There are generally two paths for old IPs to go on-chain: one is about consumer sentiment, and the other is about trying new operational methods. Audiera is clearly closer to the latter.
MapleStory has proven that bringing old IPs on-chain is feasible, while Audiera is doing a 2.0 version: it is backed by a music and dance IP with 600 million historical users, and it currently has over 5 million on-chain participating users; the token layer adopts a single token design without introducing a complex dual-token system; the initial circulation ratio is relatively restrained, and there are no obvious signs of rushing to release tokens; at the trading end, the launch rhythm is also relatively clear, directly entering mainstream platforms like Binance Alpha.
Overall, it gives me the feeling that it is not about desperately piling up narratives to issue tokens, but rather hoping this system can slowly get running.
$BEAT's standout feature: the real usage data brought by AI Payment.
This is the point I think is currently most worth paying attention to regarding Audiera.
After the launch of AI Payment on December 1, the on-chain record has documented a real payment usage of over 148,900 $BEAT. These are not airdrops, nor are they tests to inflate numbers, but rather real consumption generated by users using AI music, AI-generated content, and other functions. At the same time, the project team will regularly process this portion of usage, a part of which has already entered publicly verifiable burn addresses, with the first batch processing quantity being 125,000 $BEAT.
This makes the usage path of the token very clear: usage → consumption → on-chain record.
In the current Web3 gaming and entertainment projects, it is actually rare to see such continuous, verifiable usage data.
From the perspective of trading structure, $BEAT is more like an asset that can be repeatedly focused on.
$BEAT is not the type that spikes quickly and then cools off rapidly, but rather maintains a relatively sustained activity across multiple CEXs. After the holding data cooled down, attention and trading heat gradually rose again, indicating that the market has not completely exited but is reassessing positions. In terms of price structure, we can also see key ranges being tested multiple times and stabilizing, unlike typical blockchain games that experience full emotional highs in one day and rapid declines in three days. Considering trading depth and platform coverage, $BEAT already meets the conditions to be repeatedly observed and traded by the market.
Therefore, I do not see Audiera as a short-term hype project. From what I can currently see, it at least possesses several relatively rare elements: a real user base, continuous on-chain usage records, a public and transparent processing mechanism, and a relatively clear trading structure.
When Web2 music, AI tools, and Web3 payment methods come together, $BEAT showcases more as an entertainment-type token system that is actually being used, rather than a project that solely relies on narratives to drive it. In the blockchain gaming space, there are not many that can achieve this, and Audiera is one of the cases worth continuous observation.
