YGG Play's Second Phase: Building Infrastructure for Sustainable Web3 Games
@Yield Guild Games is stepping into a brand new phase. Compared to the early 'play-to-earn' model, the current situation is more stable, robust, and thoughtful. This time, growth no longer relies on hype or short-term rewards, but stems from players' desire for meaningful growth and developers' need for a truly lasting community. YGG Play is no longer just a simple rewards platform; it is evolving into a complete gaming infrastructure that integrates onboarding, quests, community building, and long-term interaction into one system.
The key to this transformation lies in its emphasis on durability. YGG Play can now guide players to gradually experience new games, reduce technical barriers, and build micro-communities that keep users active outside of the rewards mechanism. For developers, it brings loyal early users and reliable feedback, rather than speculative traffic.
By abandoning inflationary reward cycles and shifting towards skill-based growth and credential-based identity verification, YGG Play is helping Web3 games mature. It no longer chases trends but quietly builds the framework on which the next generation of on-chain games will rely.
