How YGG Play Is Pioneering Cross Game Identities in Web3 Gaming With Quests and Early Tokens
@Yield Guild Games #YGGPlay $YGG
YGG Play is shaking up Web3 gaming by connecting player identities across different games and rewarding players with tokens and perks for their achievements. Instead of keeping each game experience separate, YGG Play ties everything together, so what you do in one game can unlock cool stuff in another.
Yield Guild Games kicked off in 2020, making play-to-earn gaming more accessible by lending assets and setting up scholarships. They built tight-knit communities around early blockchain games. Fast forward to December 2025, and YGG has shifted into a publishing hub for Web3 titles, with YGG Play right at the heart of it all. It’s become the main place for players to discover new games, track their progress, and actually get rewarded for playing. Lately, YGG Play’s been all about casual “degen” games—think fun, sometimes wild mechanics mixed with real economic incentives. Their summit in November pulled in a crowd: over 5,600 people showed up in person, and nearly 490 million tuned in online. There were workshops on creator tools, the flashy GAM3 Awards (where games like Off The Grid got the spotlight), and roundtable sessions for content creators to share what they need to bridge the gap between Web2 and Web3.
Inside YGG Play, the Launchpad opens the door for new tokens. Players get fair access by staking YGG tokens or completing tasks to earn Play Points, which puts them on the leaderboard and determines their share of token drops. Developers get their games in front of a big, ready community, while players can jump into hot new titles early. Take July 2025’s LOL token launch—participants pooled their points and YGG, raising $90,000 and pegging the full valuation at $900,000. No single user could hoard more than 1% of the total, spreading the wealth. Once the launch wrapped, a built-in decentralized exchange let everyone swap between YGG and the new token, tying rewards directly to how much you actually play and engage. This isn’t just theory—when Proof of Play Arcade relaunched in October 2025, quests inside YGG Play drove adoption and real, on-chain revenue sharing.
Quests are the backbone of YGG Play. After the tenth season of the Guild Advancement Program wrapped up in August 2025, with over 76,000 players and 265,000+ enrollments (a whopping 177% jump from last season), quests got even more community-driven. Players rack up experience points for hitting in-game milestones, sharing on social media, or winning tournaments. You can trade those points for NFTs or exclusive in-game assets. Bring a friend in? You get a bonus when they finish their first challenge, which helps the whole community grow. LOL Land, launched in May 2025, is a browser board game where quests come in both free and premium flavors. In premium mode, staking YGG tokens gets you multipliers for bigger rewards. The numbers are wild: $7.5 million in revenue, with $41,700 rolling in daily on average, and 40% of it going right back into prize pools. All this keeps players coming back and increases demand for YGG tokens. Plus, those cross-game identities really matter—achievements in one game unlock perks in another, like exclusive NFTs from partners such as Gigaverse, which brought in role-playing and co-branded loot in July 2025.
Guilds are where players team up and share strategies. On-chain guilds run on networks like Base, using smart contracts to manage treasuries, vote on proposals, and split rewards. By July 2025, there were over 100 guilds, and not just for gaming. Some are focused on AI data labeling or robotics, partnering with groups like Sapien and FrodoBots. The Ecosystem Pool, launched in August with $7.5 million in YGG tokens, runs on its own to generate yield. Guilds organize quests across games—like GIGACHADBAT’s September 2025 debut with casual baseball and bounties, or the Pudgy Penguins collab for LOL Land’s Pengu Wonderland, which used licensed NFTs. Guilds aren’t just about playing; they’re economic hubs where members share tips, mentor newbies, and maximize their gains, all while keeping revenue sharing transparent.
In the end, YGG Play is building a player-owned economy where utility actually matters. LOL Land’s success paid for five YGG token buybacks, totaling $3.7 million and repurchasing over 24 million tokens—about 3.8% of all tokens out there. That helps keep the token’s value steady for holders. On Binance, this kind of active, player-backed asset is a big draw, since cross-game mechanics keep people engaged and dampen wild price swings. Players get to build reputations and earnings they can carry from game to game. Creators get new tools, like the Creators of Play program that brought in over 100 new members. And developers reach their audiences directly, no middlemen required.