#BinanceHODLerMorpho
Visa launches its global advisory practice on stablecoins and accelerates its integration into the payment system.
Visa took a decisive step in the evolution of stablecoins within the traditional financial system. The company announced the launch of the Stablecoins Advisory Practice, a new line of value-added services within Visa Consulting & Analytics (VCA), aimed at guiding banks, fintechs, merchants, and businesses in the strategic adoption of infrastructure based on stablecoins.
The announcement comes at a key moment: the stablecoin market already exceeds $250 billion in capitalization, while the volume of Visa settlements related to this type of asset reached an annualized pace of $3.5 billion as of November 30. Far from being an experiment, Visa is structuring a formal, consultative, and scalable offering around this technology.$XRP
🔸From experimentation to strategy.
The new advisory practice does not target a crypto-native audience but rather traditional players seeking to understand how stablecoins can integrate into existing business models. According to Visa, the goal is to offer actionable recommendations on market fit, strategic design, and implementation, in a context where infrastructure and regulatory frameworks are beginning to mature.
Matt Freeman, senior vice president of Navy Federal Credit Union, summarized the approach: stablecoins can improve speed and costs in payments but must be evaluated as part of a broader financial strategy, not as an isolated solution.
