#Memecoins how attention assets $PEPE

Meme coins make this dynamic explicit by turning attention into direct financial assets. They shorten the path between visibility and value. While other projects try to justify price through future promises, meme coins operate in the continuous present: they are valuable as long as they circulate.

This model is not fragile because it is symbolic. It is fragile only when it loses attention rhythm. It is not the lack of utility that kills a meme coin, but forgetting.

In this sense, the community is not incidental — it is living infrastructure. Each post, image, joke, or repetition acts as system maintenance. The coin continues to exist because it continues to be seen. From financial capital to narrative capital

The attention economy produces a new form of capital: narrative capital. Projects accumulate value not just in cash, but in recognition. Consistent narratives function as symbolic reserves that can be reactivated at any moment.

This logic irreversibly brings market and culture together. It is no longer about "marketing" around a product, but about products that are, in themselves, narratives in circulation.

Meme coins do not create this reality. They merely make it impossible to ignore.

Attention is not distraction — it is power

Treating attention as trivial is an analytical mistake. Attention organizes decisions, directs resources, and builds consensus. Whoever controls attention flows indirectly controls value flows.

What is at stake is not just which coin wins, but which form of coordination prevails. Attention-based systems do not eliminate economic calculation — they subordinate it to visibility.

Thus, the economy ceases to be merely a system of production and exchange. It becomes a system of presence.