PEPE — an example of how an internet meme can turn into a mass crypto phenomenon. The token emerged in the spring of 2023 as an ERC-20/meme token, inspired by the image of Pepe the Frog, and from the start relied not on a product roadmap, but on viral culture and community.
The growing interest is explained by a combination of factors: the low price per unit and massive supply created conditions for rapid and noticeable 'pump' movements; activity on Telegram, Twitter, and forums generated FOMO; influencers and listings on major platforms boosted liquidity inflow. As a result, the meme coin quickly attracted attention and reached significant capitalization peaks in a short time.
However, PEPE has no traditional utility or sustainable business behind it — success depends on market sentiment and community attention, so volatility and risks for investors remain very high. For many meme coins, this scenario is a mix of entertainment, speculation, and high uncertainty.
PEPE
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