🇦🇷 ARGENTINA RETAIL SALES: NOMINAL vs REAL REALITY (JAN 2026) 📉📈
Argentina’s retail data shows a strong disconnect between prices and purchasing power.
YoY – Nov 2025
• Nominal sales: +17.3% (↑ from 15.1% in Oct)
• Real sales (inflation-adjusted): -2.3%
→ Demand still contracting in real terms, despite slower decline than October (-4.7%)
Top Nominal Gainers (Current Prices):
• Furniture & Home Décor: +41.9%
• Bookstores & Stationery: +39.8%
• Food & Kiosks: +37.8%
• Toys: +27.2%
Regional Breakdown:
• Buenos Aires City: +20.8%
• Greater Buenos Aires: +16.9%
Big Picture:
High inflation continues to inflate headline growth, while consumer purchasing power remains under pressure. Real demand contraction eased late-2025, but recovery is not here yet.
📌 Watch 2026 inflation trends — real retail growth depends on price stability, not sales value.
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