Title: More than just an exchange.. Discover Binance's comprehensive strategy to lead the future of Web3

Binance is no longer just a platform for trading cryptocurrencies. It is building a complete ecosystem aimed at being the main gateway to the new financial world. They are deeply concerned with the following axes:

1. Expansion into traditional and new financial services (the five main hills):

· Exchange: the foundation, while maintaining security and liquidity.

· Trust and investment (Trust & Investment): like Binance Earn for yields, and Binance Labs for funding promising projects.

· Decentralized Finance (DeFi): through Binance Web3 Wallet and encouraging users to explore DeFi protocols on their own.

· Creativity and culture (Creativity & Culture): supporting NFTs, Fan Tokens, and content through Binance Square and Binance Feed.

· Compliance and governance (Compliance & Governance): the current major focus - collaborating with global regulators and building compliant products like licensed trading (main street).

2. Simplify the user experience and attract audiences (user-first):

· Binance Square: to build community and educate users.

· Simplified interfaces: like "smart transfer" to easily buy crypto.

· Learning tasks (Learn & Earn): to incentivize education with rewards.

· Support local languages: to understand the needs of each region.

3. Build and develop the ecosystem infrastructure:

· Binance Launchpad & Launchpool: to discover and support new projects (like @vanar and $VANRY).

· Private blockchains: such as BNB Chain, to support decentralized applications (dApps) and reduce costs.

· Binance Web3 Wallet platform: to enable users to connect directly with the world of DeFi and NFT.

4. Leadership in innovation and supporting promising projects:

· Competitions and hackathons: to find the best talents.

· Investment in innovative technology projects (like Layer-1, Layer-2 projects, games, RWA).

· **Support projects that focus on real-world applications and seamless user experience - this is exactly what attracts Binance to a partner like Vanar Chain #Vanar, which aims to bring major applications and brands to Web3.

5. Security, transparency, and regulatory compliance (sustainability):

· Asset security: using technologies like Multi-Party Computation (MPC).

· Transparency of proofs: like Proof of Reserves.

· Security education: to protect users from risks.

Summary:

Binance does not only care about trading $VANRY or any specific currency. Its broader strategy concerns:

1. Build a comprehensive gateway to Web3 for any user in the world.

2. **Support projects that increase practical applications and mainstream adoption.

3. **Lead the industry towards regulatory sustainability and security.

So, when Binance supports a project like Vanar, it invests in a pillar of its vision: bringing complex technology into a tangible and easy experience for millions.

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