This week, while headlines were filled with Davos speeches, geopolitical tension, and leaders talking about “the future,” I noticed something uncomfortable: everyone talks about power, but almost no one talks about incentives.
From governments to corporations, the system doesn’t reward truth, effort, or quality. It rewards visibility, noise, and speed. If something spreads fast enough, it wins — even if it’s empty. And that logic doesn’t stop at politics or media. It shapes how creators, builders, and even entire communities behave online.
I’ve felt this personally. You can spend hours creating something thoughtful, only to watch shallow content outperform it. That’s not a content problem. It’s an incentive problem.
That’s why projects like @Plasma caught my attention. Not because of hype, but because they try to realign the system itself. When value and participation are rewarded instead of raw volume, behavior changes. You don’t chase clicks — you build signal.
In crypto, we love to say “don’t trust, verify,” but we rarely apply that logic to attention. With $XPL , the conversation shifts from who shouts the loudest to who contributes meaningfully. That matters more than people realize, especially in a world where narratives move markets faster than fundamentals.
Watching global elites debate control while ignoring incentives made one thing clear to me: real change doesn’t come from speeches. It comes from systems that reward the right actions by default.
That’s why I’m paying attention to Plasma, and why #Plasma isn’t just another campaign tag to me — it’s a reminder that incentives shape everything, from markets to minds.