#ProjectCrypto was a shocking incident in the cryptocurrency community in 2025, when a project heavily promoted with the promise of "revolutionizing blockchain" suddenly collapsed just weeks later. Thousands of investors lost everything as the project's token was liquidated and the website disappeared. Many suspected this was a form of sophisticated rug pull, involving KOLs and small exchanges. This incident caused panic in the market, contributing to a sharp decline in the prices of Bitcoin and many altcoins in a short period.