Visa officially announced that it will launch consulting services for stablecoins, specifically to provide ideas and plans for financial institutions and enterprises. This is quite interesting.
From Fortune's exclusive interview, it seems Visa is genuinely preparing to dive deep into the market. Their head of consulting, Carl Rutstein, spoke quite frankly: to put it simply, we are here to help clients develop stablecoin businesses. What is a stablecoin? In a nutshell, it is a cryptocurrency that anchors the value of fiat currency, avoiding wild fluctuations and providing stability. Since the passing of that legislation in July, giants like PayPal and Mastercard have started to take action, and now Visa is officially joining the fray.
I believe this is not just about jumping on the bandwagon. Visa has been testing stablecoin settlements since last year and has already been operational in over 40 countries, with an annual settlement volume of approximately $3.5 billion. Now, they have packaged their experience into a "service," and dozens of institutions are already collaborating, covering everything from strategic planning to technical implementation in a comprehensive manner. In simple terms, they are teaching you step by step how to comply, how to implement, and how to use stablecoins for cross-border transfers and corporate settlements.
Ultimately, stablecoins are no longer a novel term, but figuring out how to use them correctly and effectively remains a headache for many companies. Visa's current move is not only about business but also about building an ecosystem. The market is changing, demands are evolving, and those who understand better and are more stable will be able to seize the next rhythm.
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