The points system is addictive in a good way. Finally a reason to grind that feels meaningful.

@Yield Guild Games #YGGPlay $YGG
Yield Guild Games has always looked at Web3 gaming as a team effort, where players and creators build value together. Lately, deals like the one with Gigaverse are locking in YGG Play’s role as a publishing layer that hands out opportunities through quests and early token access. Instead of scattered game launches, this approach weaves everything into one big, living economy—everyone adds something, and everyone gets a piece of the action.
YGG kicked off in 2020, building guilds that shared NFT assets so people around the world could try play-to-earn games without putting up their own cash. Jump to late 2025, and YGG has turned into a full-blown publishing platform for Web3 games. YGG Play now leads the charge in curating games, keeping players engaged, and making sure the economics actually work long-term. They’re tackling real problems in Web3 gaming, like games with lopsided player numbers or tokens that spike and crash overnight. Instead, YGG is using on-chain tools that reward players for sticking around. You could really see this at the YGG Play Summit in Manila last November—over 5,600 people showed up, nearly 490 million tuned in online, and the event was packed with workshops, game demos, and even the GAM3 Awards. Then, creators jumped in during the Creator Circle Round Table to share feedback on YGG’s tools, making sure the whole thing keeps up with what a global community actually wants.
Publishing deals are a huge part of this. YGG Play picks promising games and helps launch them to a ready-made audience, with structured token access baked in. Their Launchpad listens to what the community wants first—guilds test the games, give feedback, and only then do they open things up. Players who stake YGG tokens or get involved early earn YGG Play Points, giving them a head start when new tokens drop. Take the Gigaverse deal from August 2025: it was YGG Play’s first big publishing partnership, and it introduced an on-chain revenue model where what you achieve in-game translates directly to shared earnings. This setup gives developers instant buzz, since only engaged players get early access, and part of the revenue feeds right back into YGG and game token liquidity pools. On Binance, traders actually get tokens that hold value because people use them—not just because of outside hype.
Quests are the real engine here. They turn playing into a way to earn real rewards and take part in the game’s economy. After the tenth season of the Guild Advancement Program wrapped in August 2025—with over 76,800 players and 265,000 enrollments, a massive jump from the season before—YGG launched Community Questing. Now, players can take on on-chain challenges across different games, rack up experience points through milestones, events, and referrals, and trade those in for NFTs or early access. In Gigaverse and other partner games, quests involve team tasks that pump up token demand. Staking YGG unlocks multipliers and bigger prize pools, and since about 40% of revenue goes back into player incentives, the whole system keeps players coming back. Recent reports in December 2025 show that these quests have even helped fund the treasury, proving YGG’s model can actually sustain itself.
Guilds make it all possible. They’re evolving into on-chain organizations that manage resources out in the open. The YGG Onchain Guild launched with a $7.5 million fund, letting members vote on proposals and hand out rewards through smart contracts. Plus, the Ecosystem Pool added 50 million YGG tokens in October 2025 to boost liquidity and maximize returns, so guilds can manage their own assets. These partnerships go even further—some games connect for cross-title quests, and guilds coordinate players to make the most of every opportunity. It’s a structure that builds a tough, adaptable economy: newcomers learn from pros, shared treasuries fuel expansion, and everyone’s effort adds up to something bigger than just playing a game alone.
In the end, YGG Play’s publishing deals and quest-driven systems are building a Web3 gaming economy that actually works. Rewards are tied to what you do, not just wild speculation. Players get paid for skill, creators reach real audiences, and traders on Binance see value tied to active communities. As more people jump in through 2025, YGG Play is setting the bar for what sustainable, inclusive Web3 gaming can look like.
So what grabs you most—YGG Play’s publishing deals, the quest rewards, early token access, or the on-chain guilds? Drop your thoughts in the comments.