📌 What was announced?
Trump Media & Technology Group (symbol: DJT) has set **February 2, 2026 as the record date for its digital token initiative.
This is the deadline by which registered shareholders who hold at least one full share of DJT will be eligible to receive the planned tokens and associated benefits.
👉 This announcement is a continuation of a previously presented plan to distribute digital tokens to DJT shareholders, in a move that combines traditional equity structures with blockchain technology.
🪙 What tokens will there be and how will they work?
Although more details are still pending, what is known so far:
🔹 Tokens will be minted (created) on a blockchain in partnership with Crypto.com (including 'minting' and custody before distribution).
🔹 They are expected not to represent ownership shares or rights to dividends or profits. That is, they are not stocks or traditional financial instruments.
🔹 They will be non-transferable or exchangeable for money, as stated by the company.
🔹 Tokens could provide access to benefits or incentives linked to Trump Media products (such as Truth Social, Truth+, Truth Predict, among others).
👥 Who is eligible
✔️ Registered shareholders who own at least one full share of DJT before February 2, 2026, will be eligible.
🔎 The company recommends that holders ensure their shares are registered as NOBO (Non-Objecting Beneficial Owner) or transferred to Direct Registration System (DRS), to avoid delays in participation confirmation.
🧾 What benefits could come?
Although the complete details are to be announced, Trump Media has suggested that tokens could allow holders to opt for:
Discounts or exclusive access to services like Truth Social or Truth+
Rewards or periodic incentives linked to the company's products or services
Potential integration within its broader digital ecosystem through the Truth.Fi brand (its fintech division).
🧠 Why is this news relevant?
📍 1) Convergence between traditional markets and blockchain
This type of initiative combines:
Traditional stock structures (shareholder registration and record date)
With blockchain technology and digital tokens
This is a sign of how corporations are exploring hybrid forms of digital incentives.
📍 2) Corporate adoption of tokens
Although the tokens will not be securities nor will they directly invest in the company, the use of public chain technology to distribute incentives creates a precedent for token setups within public companies, something that is still relatively unusual.
📍 3) Integration with major crypto platforms
The collaboration with Crypto.com for minting and custody indicates that Trump Media is leveraging existing crypto infrastructure to support its initiative, which may facilitate the management and security of digital assets.
⚠️ Points of attention and considerations
🔸 It is not a traditional or listed cryptocurrency:
Tokens will not be negotiable or exchangeable for money, bringing them closer to a reward or internal utility asset than to speculative investment.
🔸 The specific benefits are not yet defined:
Although there has been talk of benefits related to Trump Media platforms, the final details are pending publication.
🔸 Legal and tax:
Receiving tokens through corporate initiatives may have tax implications depending on local jurisdiction—this is not automatic. 🧾