$BTC The Catalyst: A $2B Bombshell
The trend was ignited by Strategy (formerly MicroStrategy) and its latest massive acquisition. On January 20, 2026, the company disclosed it bought 22,305 BTC for approximately $2.13 billion (average price ~$95,284). This brings their total holdings to a staggering 709,715 BTC, solidifying their position as the largest corporate holder.
Core Pillars of the Strategy
The "Yield" Mindset: Unlike retail traders who time the market, this strategy treats BTC as a "capital engine." They fund purchases through stock sales (ATM offerings) and convertible debt to "arbitrage" fiat for digital scarcity.
Floor Creation: Large-scale buys at the $90K–$95K level act as a psychological and technical "floor" for the market. When institutions buy at these levels, it signals to retail that $100K is the mid-term target, not the peak.
Sovereign FOMO: This strategy is now being mirrored by the US government. Treasury Secretary Scott Bessent confirmed on January 20 that the US will no longer sell seized Bitcoin, instead adding it to a Strategic Bitcoin Reserve (SBR).
Binance Square Sentiment
The community is shifting from "trading the pump" to "stacking the floor." The dominant advice under this hashtag is Discipline > Hype:
DCA (Dollar Cost Averaging): High conviction in the "mathematical scarcity" of Bitcoin.
Institutional Shield: Traders believe corporate and government accumulation will shield BTC from the typical "halving cycle" crashes of the past.
#BTCpurchase