Brazil’s digital asset ecosystem entered a new phase of growth in 2025, characterized by a 43% year-over-year increase in transaction volumes. According to Mercado Bitcoin’s "Raio-X do Investidor 2025" report, the average investment per user has crossed the $1,000 threshold (approx. 5,700 BRL), signaling a shift from speculative trading to long-term wealth management. This retail growth is being mirrored by the institutional sector, with Itaú Asset Management now officially recommending a 1% to 3% Bitcoin $BTC allocation for diversified portfolios to hedge against currency volatility.
BTC
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