$BTC Strive launches an offering of 500 million dollars to enhance its Bitcoin strategy

On December 9, Strive filed a U.S. regulatory agreement to sell up to 500 million dollars of Series A variable rate preferred stock (ticker: SATA).

The net proceeds will be used for "general corporate purposes, including, without limitation, the purchase of Bitcoin and Bitcoin-related products, as well as for working capital, the acquisition of revenue-generating productive assets to support the company's growth, other capital expenditures, the repurchase of class A common stock with a par value of $0.001 per share, and/or the repayment of debt".

The company added that it may also use the funds to "finance the acquisition of businesses, assets, or technologies that complement its current operations".

The "at-the-market" (ATM) offering structure allows Strive to sell its shares gradually on the open market rather than in a single transaction. This means that Vivek and his team can adjust the fundraising according to market conditions.

Sticking to the strategy no matter what

By early November 2025, Strive, owned by former U.S. presidential candidate Vivek Ramaswamy, already held 7,525 BTC, placing it among the top 20 Bitcoin-holding companies.

Strive's Bitcoin accumulation strategy largely follows the approach pioneered by Michael Saylor at Strategy. Unlike Bitcoin ETFs, Bitcoin-holding companies such as Strategy generally use a comprehensive set of balance sheet maneuvers, equity issuances, and temporary acquisitions to enhance returns - although losses can also be magnified.

Strive's latest fundraising follows this model, combining a stock offering with plans to increase the number of bitcoins per share through various channels.