Bro, let's talk deeper. YGG is tinkering with something that is no longer just the profits from games. It's like a large social laboratory, secretly experimenting on a new thing on the blockchain: the production relationships of the digital age.
What does it mean? It means how people, tools, assets, and organizations should collaborate, distribute, and prove your contributions in the virtual world. Over the years, YGG has evolved from a 'contractor' (renting NFTs) to an 'architect of digital production relationships.'
1. Means of production: from 'renting equipment' to 'creating toolchains'
In the early days, YGG provided means of production (game NFTs). Now, it is a tool for producing means of production. For example, its 'on-chain guild' toolkit allows any community to operate transparently like a company: wallets (finance), task boards (HR), contribution records (performance evaluation) are all on-chain. It has transformed the chaotic Discord + spreadsheet model into a modular standardized 'management suite.' This is lowering the threshold for digital production in organizations.
2. Labor Value: From 'Gold Farming Hours' to 'Programmable Reputation'
In the past, your value was equal to how many tokens you earned. Now, YGG is attempting to transform your skills, credibility, and collaboration history into verifiable, portable 'programmatic reputation' through Soulbound Badges and a contribution system.
You are an excellent commander in Game A and a reliable contributor in Community B; these on-chain labels collectively form your 'digital skill set'. In the future, a new project may require '10 players with PVE commanding experience', and the system can match them directly. Your labor value has been refined; it is no longer just a string of token numbers.
3. Production Organization: From 'Single Guild' to 'Flexible Production Network'
YGG's SubDAO structure is fundamentally not just simple branches. It resembles a production network that automatically reorganizes based on orders (games/tasks).
A SubDAO specializing in Japanese RPGs and another SubDAO focusing on the Southeast Asian market can quickly combine resources for a new game. This structure is not for ease of management but to achieve global, on-demand 'flexible production'. Its responsiveness to market demands far exceeds that of a giant central company.
4. Distribution and Incentives: From 'Revenue Sharing' to 'Ecological Investment'
The role of the token ($YGG) is also changing. It increasingly resembles 'equity fuel' and 'governance lubricant' in this new type of production relationship. Treasury funds no longer simply pursue asset appreciation but actively invest in ecological construction: funding games, incentivizing creators, and supporting tool development. Earnings are returned to network participants through staking, governance voting, and other means. This attempts to build a cyclical system that returns growth dividends to productivity providers (players, communities).
So, what is YGG building?
It may be exploring: in a decentralized world, how can we efficiently organize large-scale, global creative labor without traditional employment systems.
Games are just the first experimental field. This model of 'digital organizational management, labor rights confirmation, and flexible production collaboration', once operational, may have significance far beyond the games themselves. It touches on the core issues of the future digital economy: If a large amount of work becomes online, asynchronous, and project-based, how should we collaborate?
YGG's answers are hidden in its SubDAOs, on-chain tools, and reputation systems. It may not necessarily succeed, but the questions it poses and the experiments it conducts are far deeper than 'Where is the next blockbuster game?'
Looking at YGG's perspective, perhaps we can shift from 'What good games has it invested in?' to 'How is it reprogramming the collaborative relationships between people in the digital world?' The answer to this question is its true potential value core.
