PENGU is trading at approximately $0.009098, representing a gain of almost 1.8% in 24 hours. This movement was notable, as Bitcoin, Ethereum, and several large-cap tokens recorded losses during the same period.
This momentum coincides with recent activity, with PENGU being the most purchased memecoin on the Solana blockchain.
Pudgy Penguins confirmed the activation in Las Vegas through a post on X. The team reported that the brand was launched in the Exosphere of Sphere Vegas, one of the largest digital display venues in the world. Additionally, the penguin character covered the giant dome at night.
Las Vegas Sphere is a venue associated with the most prominent cultural and entertainment events. It is difficult to find cryptocurrency projects with such visibility. Therefore, the exhibition of the penguin helped renew attention towards the PENGU token.
The price movement was not accompanied by significant protocol updates or tokenomics adjustments. Therefore, the determining factor of the price was due to the visibility of Las Vegas and social participation.
Pudgy Penguins had already indicated that its focus is on long-term brand development and not on short-term advertising. The activation of Sphere positions the project among global entertainment brands, unlike niche cryptocurrency campaigns.
This step was preceded by another significant milestone. The Pudgy Party game reached 750,000 downloads within a few weeks of its launch. This led analysts to predict a 400% surge for the PENGU token.
The cryptocurrency market in general showed a downward trend. Bitcoin was priced near $87,000, a decline on the day. Ethereum fell below $3,000. Solana, XRP, and other large-cap tokens also recorded declines within 24 hours.
